How I work
I've rolled up my sleeves in specialist roles in media, loyalty and customer insight. I've also led broad teams through strategy, innovation and product marketing roles. Throughout, I've found that the greatest impact I can have is in truly understanding end users and advocating for them in business strategy, product development and marketing execution.
What I'm looking for
A full-time or contract role in product marketing, customer insight, brand strategy or go-to-market. I'm also interested in product roles, where my experience building Sound Club with AI applies directly. I'm based in Honolulu and work remotely or on-site across the U.S.
Experience
- Founder, Sound Club2024–present · Honolulu
- Director, Loyalty & Customer Insight, Zippy's Restaurants2021–2024 · Honolulu
- Product Marketing Lead, Samsung TV Plus, Samsung2020–2021 · Los Angeles (remote)
- Global Strategy & Innovation Lead, Media Lab, Google2014–2019 · Mountain View, London, Los Angeles
- Communication Strategy Director, Goodby Silverstein & Partners2013–2014 · San Francisco
- Strategist, Naked Communications2011–2013 · New York
- Media Supervisor, Razorfish2011 · New York
- Senior Communication Strategist, Goodby Silverstein & Partners2008–2011 · San Francisco
- Media Planner, Carat2006–2008 · San Francisco
Expertise
- Brand & Communication Strategy
- CRM & Loyalty
- Customer Insight & Analytics
- Product Marketing & GTM
- Innovation & Emerging Technology
- Partnerships
- Agency Management & Process
- AI / Claude Code
Education
Pennsylvania State University, BA in Media Studies
Recognition
AdWeek Media Plan of the Year · Jay Chiat Strategy Awards · Festival of Media. Featured by the BBC, USA Today, TechCrunch, Business Insider, AdWeek, MediaPost and The Drum.
Book clubs for music
Sound Club is where I test what one marketer can do with AI, from brand to native apps.